Digital Marketing Services
Social Media Marketing
Social media rarely drives direct sales for a service business overnight, but it does two things well: it builds familiarity before someone searches for you, and it reassures people who found you on Google and are checking whether you are real.
I build a manageable system rather than an unsustainable posting schedule.
Choosing the right platforms
Being excellent on one or two platforms your customers actually use beats being mediocre on five. Platform choice follows your audience and the format your business can sustain.
Content pillars and repurposing
Three or four recurring themes — work in progress, customer questions answered, results and process, and the people behind the business — give you an endless supply of material. Long-form content from your website becomes short-form social content, which keeps effort low and messaging consistent.
How social supports SEO
Social profiles are frequently branded search results, they reinforce your entity across the web, and they distribute content that can earn links and mentions. It is a supporting channel with real strategic value, described honestly.
Who this service is for
- Local brands where trust and familiarity drive choice
- Businesses with visual work worth showing
- Teams needing a repeatable content system
How the engagement works
- 1Audit & strategyPlatforms, competitors, audience and objectives.
- 2Content systemPillars, formats, calendar and templates.
- 3ProductionPublishing, community management and repurposing.
- 4ReviewMonthly reporting focused on reach quality and enquiries.
Frequently Asked Questions
- Do social signals affect Google rankings?
- Not directly as a ranking factor. Indirectly they help through brand searches, content distribution and links that content can earn.
- How many posts per week?
- Whatever you can sustain at good quality. Three consistent posts beat ten for one month followed by silence.
What you can expect
- A diagnosis before a proposal
- Clear priorities, not a task list
- Reporting tied to enquiries and revenue
- Direct access to the person doing the work
Get your free SEO consultation
Tell me about your business and your current visibility. I will review your website and Google presence, then explain what I would prioritise — no obligation, no scripted sales pitch.